Alumni News #5 | New Speakers Profiles | Karajan Cinema Classics

Only one more week and we will be gathering in Salzburg for the 2nd edition of our #KarajanMusicTech Conference! It is still possible to register for our conference (March 23rd) or our Blockchain Hackathon (March 21st-22nd).

If you wish to contribute with data, APIs or brain power, please be in touch with me. Please also don’t hesitate to contact me in person if you want to talk to me in advance. I can’t wait to expand our Karajan Music Tech family!

Today, I want to share alumni news from Musimap, GRAMMOFY and KLASSIK underground and introduce some more speakers. If you want to plan your conference day ahead, check out our Main Stage Program. It has recently been published.

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#KarajanMusicTech Alumni News #5

Since last year’s conference, Musimap (AI+HI powered music recommender system for the internet of emotions era) has signed with Vevo, BMG Production Music, SoundtrackYourBrand, Qobuz and Songa. Discover how Musimap will play a pivotal role in today’s digital media economy, the rise of virtual assistants and the general momentum towards world-changing AI:

GRAMMOFY is re-positioning its service as add-on to other full on-demand service like Spotify or Apple Music, acknowledging that most listeners don’t want to pay for the same content twice on different platforms but still seek the expert knowledge and rich user-experience niche-services like Grammofy can offer.

KLASSIK underground has staged three new shows with renowned soloists. The publicly most regognised event has been a production with the Super Deluxe Club in Tokyo. The concert on November 10th 2017 had been the first cooperation between the Gewandhaus Orchestra and the Boston Symphony Orchestra ever and KLASSIK underground’s first show outside Europe. They were joined by the Tokyo artist Akiko Nakayama who is famous for her so-called “Alive Paintings”. Read more about their exceptional gig here or watch the video below.

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Meet the speakers

Alex Olegnowicz is creative technology entrepreneur and innovator based in Toronto and CEO of Symmetrica. He specializes in creative technology solutions for media, entertainment and the arts.

Alex was nominated in 2002 for theEmmy Award in a craft for CGI and Design, as Visual effects producer and collaborated in many award winning productions.

Seda Röder, “the piano hacker”, is an unorthodox musician and leadership consultant specialised in scaling creative output in organisations. She is a sought-after speaker and the co-founder of the Sonophilia network; a global think-tank for creative leadership and cross-disciplinary collaboration. Amongst other things, the think-tank organizes retreats

Rebecca Schmid covers classical music and culture for publications such as the Financial Times, New York Times, Berliner Morgenpostand Das Orchester. Her travels have taken her to world premieres and new productions across Europe, the U.S. and Asia and to interviews with artists such as Daniel Barenboim, Riccardo Muti, Peter Sellars and Barbara Hannigan. She has moderated and written program notes for various orchestras, festivals and conferences and curates playlists for the classical streaming platform Idagio. Rebecca is a doctoral candidate at the Humboldt University in Berlin, where she is writing about the compositional reception of Kurt Weill.

Hyung-ki Joo is British-Korean pianist, composer, and one half of the duo Igudesman & Joo. Billy Joel chose Joo to arrange and record his classical piano pieces for the album Fantasies & Delusions. It was recorded at the Mozart-Hall, Vienna Konzerthaus, and reached the No. 1 spot on the Billboard charts for eighteen weeks. He had his formal training in the UK at the Yehudi Menuhin School and later at the Manhattan School of Music. As soloist, he has performed with conductors such as Sergiu Commissiona, Andrey Andreev, Rumon Gamba, Daniel Raiskin, and Yehudi Menuhin.

Prof. Dr. Peter Ruzicka took over the Salzburg Easter Festival on 1 July 2015 as Managing Director and Director. The renowned artistic manager, composer, conductor and lawyer has received his early musical training (piano, oboe and composition) at the Hamburg Conservatory. Studies in composition with Hans Werner Henze and Hans Otte. He studied law and musicology in Munich, Hamburg and Berlin. The list of Peter Ruzicka’s compositions includes numerous orchestral and chamber works as well as the opera Celan, which was premiered in Dresden in 2001. His opera Hölderlin was premiered at the Berlin State Opera in 2008. He was appointed professor at the Hochschule für Musik und Theater Hamburg in 1990. 


Main Stage Announcement

Our Main Stage Program has been published recently. We will discuss the impact of the Blockchain technology on music, how emotions can enhance your brand, immersive audio and much more. Check it out!

Register now

Did you know? Karajan Cinema Classics

Karajan Cinema Classics (picture: Henry Ladewig)

The Karajan Cinema Classics are showcasing Karajan concert recordings in unique remixed quality – both regarding the video and audio quality. The Karajan Institute has partnered with Dolby to use their Atmos® Technology in order to guarantee the highest audio standard. From Mussorgsky’s “Pictures at an exhibition” to Smetana’s “The Moldau” – Find out when there is a screening next to your city:









Thank you!

Matthias Röder
Founder of Karajan Music Tech
+43 67646 77 111 |

Alumni News #4 | How fit are your ears? | New Speakers Profiles

Only two more weeks to go until the 2nd edition of our #KarajanMusicTech Conference! If you haven’t done yet, you may want to register for our conference now. I’m looking forward to seeing many of our Karajan Music Tech family members again and to making new friends.

Today, it’s my pleasure to give you detailed information regarding five of our speakers. Also, I share Alumni Stories from Sync Project, Symmetrica and Mimi Hearing with you. During World Hearing Day, Mimi invited me to hold a speech on Big Data, Emotions and Music. In this newsletter, I share an excerpt of my speech with you. If someone you know wants to participate in our Startup Competition (together with Silicon Castles), you may do so here.

Register for 2018

Meet the speakers

Jana Posth is Senior Project Manager at phase7 performing.arts. From 1998 to 2013, she worked internationally as a dancer in theater, events, show and TV productions. In 2012 she received her Bachelor of Arts in Philosophy and Social Sciences at the HU Berlin. Jana has been working at phase7 since 2013, and in 2015 she was made Senior Project Manager for productions in the event and cultural sector.

From 1998 to 2006, Thomas Reiche worked as a presenter, news anchor and live reporter for “MDR Aktuell”. Parallel to his work for MDR, he started his own production company that focused on foreign productions for various German TV stations. In early 2006-2012, he took over the management of the MDR-Landesfunkhaus Sachsen. Since 2013 he is successfully marketing and managing public relations for Dresdner Kreuzchor, developing new media formats.

Aurélia Azoulay is Head of Marketing & Business Development at NEWZIK. Aurelia is a young French-Israeli entrepreneur with a passion for music and technology. She worked for several years with the Opera de Versailles before launching Newzik’s project for orchestras. Quad-lingual, she travels around the world to support all the Symphonies and Chamber Orchestras in the digital transition.

Christian Lorenz is Managing Artistic Director at BTHVN2020 (Beethoven Anniversary Society) in Bonn. He also holds a position as the Culture Manager & Conductor. Prior to this, he held various positions: Director Orchestral Academy (Schleswig-Holstein Musik Festival), Managing Artistic Director Internationale Bachakademie and Musikfestival Stuttgart and also worked as Artistic Consultant.

Sasha Borovik is head of the Blockchain Advisory Group at Cryptology AG where he is currently working on several advanced blockchain projects in finance, healthcare, energy and earth observation industries. Since graduating from Harvard Law School, he has been working as an international attorney and entrepreneur in the USA, Munich, Paris and London.  As a member of several management teams, including Microsoft, Akamai and Bio-Signal, which he founded with a world-leading brain scientist from NYU, he was leading companies’ growth strategy across the world. He handled some major technology deals, with organizations such as NATO, UN and the EC.


#KarajanMusicTech Alumni News #4

Sync Project announced that it had joined the audio equipment company Bose. In a press release, the Sync Project team thanks its new parent company: ”We are excited to continue our mission as part of an innovative group that is passionate about improving the lives of people with the power of personalised audio.” The Sync Project partners with scientists and artists in order to use music to improve the human’s biometrics such as heart rate, brain activity and sleep patterns. The public services like remain open and free to use.

Symmetrica reports an astounding track record after their first year of full operations: they have recorded or live-streamed 27 concerts in 4 countries on 2 continents. In total, they have reached more than 700 hours of recorded media and over 8 million views so far. Every concert is recorded in up to 16 different angles. Symmetrica offers dynamic webcast solutions for orchestras, operas, ballet and jazz. They also offer video mapping & technology consulting solutions for arts institutions.

“How fit are your ears really?” – that’s the name of Mimi Hearing Technology’s new prevention campaign supporting healthy hearing. The campaign has been kicked off during this year’s World Hearing Day on March 3rd in Berlin. Inside the Demo Area, visitors had the chance to conduct the Mimi hearing test and use the sound personalisation service. Also, I gave a mini-lecture (read more about it below). There’s a Mimi Hearing Test app for Android and iOS. If you want to experience music that is personalised to your ears, try out the Mimi App on Android or iOS devices.

Big Data. Emotions and Music – World Hearing Day

I have mentioned Mimi’s World Hearing Day event earlier. There, I was allowed to give a mini-lecture called “Big Data, Emotions and Music”. I want to share an excerpt of my speech: “The world is sound, everything vibrates.The world is also data, natural frequencies that we hear through our ears and perceive through the skin. All of this data is processed through our bodies and subsequently in our brains as data streams. Our brain recognizes, filters, combines, stores and forgets. That’s how awareness arises, that’s how memories are created; feelings and eventually our world view, our ego. […]Music compresses human experiences in the highest form, into pure emotions, moods, and feelings. It does so through abstract structures — the musical works written down by composers — which are then played by musicians and heard by us, invoking deep feelings and emotions. […] I believe that through intelligent musical systems […], our human species can grow beyond its innate limitations. We will become more sensitive, can take-in more of the world around us, communicate better and thus become more intelligent. That to me is the power of music.”

Register for 2018

On monday, we have announced our Karajan Music Tech Startup Competition in cooperation with Silicon Castles. The prize will be awarded during our #KarajanMusicTech Conference in Salzburg on March 23, 2018.

Music and Media Tech Startups are invited to participate, all startups that participate in the Innovation Lab of the conference are eligible to join the competition. If not done yet, please submit the following documentation until March 16th online: Pitch Deck, Founders’ Bios, Stage of Funding, further supporting documentation and links to videos as necessary.

Prizes include a ticket to Silicon Castles Startup Executive Academy (value: 5,000 Euros), the participation at Sonophilia Retreat 2018 and space in the Innovation Lab for next year’s Karajan Music Tech Conference.

Apply for Startup Competition


Please also sign up for our Blockchain Hackathon (March 21st/22nd) – either as participant or partner. If you wish to contribute with data, APIs or brain power, please be in touch with me. I would be delighted to take you on board.

Thank you!

Matthias Röder
Founder Karajan Music Tech Conference
+43 676 46 77 111 | matthias.roeder[at]

Startup Competition

The Eliette & Herbert von Karajan Institute and Silicon Castles announce the Karajan Music Tech Startup Competition. The prize will be awarded during the annual Karajan Music Tech Conference in Salzburg on March 23, 2018.

Music and Media Tech Startups are invited to participate in the Karajan Music Tech Startup Competition. All startups that participate in the Innovation Lab of the conference are eligible to join the competition.


First Prize: Ticket to Silicon Castles Startup Executive Academy in June 29 – July 4 with faculty from Stanford University Business School, Kauffman Fellows and international top managers. (Value: 5,000 EUR)

Second Prize: Participation at Sonophilia Retreat 2018; the private meeting point of leaders from arts, sciences, business and tech. (Value: 690 EUR)

Third Prize: Space in the Innovation Lab for next year’s Karajan Music Tech Conference. (Value: 500 EUR)



Eva Wimmers (President Huawei/HONOR Europe)

Andreas Spechtler (Founder Silicon Castles, formerly President Dolby International)

Seda Röder (Founder of Sonophilia)

Matthias Röder (Eliette & Herbert von Karajan Institute)


Apply now



Startups need to submit the following documentation until March 16th online:

  • Pitch Deck
  • Founders’ Bios
  • Stage of Funding
  • Further supporting documentation and links to videos as necessary

See you soon!


Alumni News #3 | New speakers | Trend Update

Only three more weeks to go until the 2nd edition of our #KarajanMusicTech Conference! I’m greatly looking forward to welcoming many of you on March 23rd in Salzburg and discussing trends in Music & Tech. Now, it is the best time to announce a substantial number of our speakers. We are delighted to be joined by these outstanding people. Plus, I also share two of our Alumni Stories and some interesting news from the world of #MusicTech with you.

Wihin the next two weeks, we will announce our complete list of panels and speeches and also give you an introduction to our new speakers. In the meantime, you may have a look at our Blockchain Panel we’ve already announced.

12 new speakers announced

Richard Gooch: CTO, International Federation of the Phonographic Industry

Ole Baekhoe: Director, Pierre Boulez Saal

Christopher Widauer: Head of Digital Development, Vienna State Opera

Jana Posth: Senior Project Manager, phase 7 performing.arts

Aurélia Azoulay: Head of Marketing & Business Development, Newzik

Christian Lorenz: Managing Artistic Director, Beethoven Anniversary Society

Seda Röder: Founder, Sonophilia

Sasha Borovik: Head of the Blockchain Advisory Group, Cryptology AG

Sven Sören Beyer: Artistic Director & Founder, phase 7 performing.arts

Paul Fournier: Senior Internal Audit Manager, RTL Group

Nicolas Mosimann: Partner, Kellerhals Carrard

Thomas Reiche: Public Relations, Dresdner Kreuzchor

David Bahanovich: cellist, music director and academic

Alumni News #3

The Silk Road Cultural Belt and the Conference of the Birds have been visited by so far 870.000 people from all over the world. 19.7% of them are visiting the platform on a regular base. The Silk Road Symphony Orchestra and the Silk Road Cultural Belt have won the ‘Land der Ideen 2017‘ Award by a number of performances in Berlin including the Berlin Global Forum in November 2017.

Just enjoy the music! Social Media Thomas has visited Sennheiser’s Berlin Store and listened to Herbert von Karajan’s 1963 version of Ludwig van Beethoven’s Symphony No. 9 and other masterpieces via Sennheiser’s Orpheus. This headphone including amplifier is considered the world’s most elaborate headphone system and costs around 50.000 Euros. In 2017, Sennheiser has exhibited this headphone type at our very first #KarjanMusicTech conference in Salzburg. If you enjoy HiFi music, get inspired in Sennheiser’s Berlin flagship store!

Register for 2018

Did you know?

Music for programping
At our first edition of #KarajanMusicTech last spring, we already learnt that music can be beneficial for your health by helping the treatment of depression. But for many of us, music is also a way to get the flow while working at the PC. I just found a dedicated list of music for those who want to stay focused while programming the next winning app or writing a blog post, called musicForProgramming. Of course, you may also listen to it when you clean your house. They claim to ‘aid concentration and increase productivity’. Let’s give it a try!

Anti-noice-canelling headphones
On tuesday, I visited the Mobile World Congress in Barcelona. There, I recognised a very interesting piece of technology: the Sony Xperia Ear Duo. This device truly is relevant to the field of #MusicTech because it helps you to stay connected to the physical world while being drawn into music. In contrast to noice-cancelling headphones, it is adding sounds that are surrounding you to the music you are listening to. So it could be seen as a layer of reality that is added to your musical experience. It helps you not to miss important updates from the real world. Have a look at this impressive video showcasing how it works.

Register for 2018

To join our conference, please click here. Or get in touch with me if you are a startup and would like to apply for the innovation lab. Please also sign up for our Blockchain Hackathon (March 21st/22nd) – either as participant or partner. If you wish to contribute with data, APIs or brain power, please be in touch with me. I would be delighted to take you on board.

Thank you!

Matthias Röder
Founder Karajan Music Tech Conference
+43 676 46 77 111 | matthias.roeder[at]



Alumni News #2 +++ Karajan on tour +++ New speakers

One month ahead of our #KarajanMusicTech Conference, I share further Alumni News and recently confirmed speakers with you. Also, I give you a short impression of my speech at EDF (European Film Market) during Film Festival Berlin last Friday. Do you want to be featured in one of our upcoming Alumni News? Please contact me via matthias.roder[at]!

Alumni News #2

After a successful launch at the Konzerthaus in Vienna last October, featuring chief ambassador John Malkovich and great feedback from the music community, Music Traveler is expanding to the rest of Austria, Germany and Switzerland. Simple but effective: the app connects musicians with rehearsal spaces.

Skoove, the piano teaching software provider, has published an iPhone app. Now, learners have access to a mobile teacher that fits into their pockets. The software is also available for Desktop PCs and the Apple iPad and targeted towards both beginners and advanced learners.


Register for 2018

New speakers announced

Julia Kaiser is a freelance radio journalist and media trainer. Her main topics include culture and culture education. She coaches artists and scientists on how to give good interviews and simplify their expert topics into easily comprehensible texts. Her project YoungReporters focuses on passing on her experience and fascination in journalism to children, adolescents and young professionals. Julia studied German, English and History in Aachen and Berlin and was awarded a scholarship in journalism from the Konrad Adenauer Foundation.

Eva Wimmers is the president of Huawei/HONOR Europe and Vice President of HONOR Global . She oversees sales, operations & marketing and marketing in Europe. It’s Eva’s mission to establish the young Honor brand in the European market and drive partnerships across Europe. Previously, she was Senior Vice President Group Procurement at Deutsche Telekom. Eva is friend of the Karajan Institute and spoke at our first #KarajanMusicTech Conference in April 2017.

Annina Zwettler is a program-manager at the French-German broadcaster ARTE. There, she works on the broadcaster’s content and digital properties strategy, and latest tech developments such as VR and AR. Before, she served as curator and project manager at ZKM Karlsruhe – Center of Art and Media and Technisches Museum Wien. I.a., she realised contemporary art and historical exhibitions and developed digital content for the Technisches Museum Wien.

Angela Alvarez Rilla cofounded Sintonia Media in Madrid and is Executive & Creative Producer of multi-platform content for corporations, as well as cultural and music programs for TV and cinema. Experienced with live and taped productions, she manages the financing, tech development, creative process and distribution of all her formats. Previously, she worked for Teatro Real in Madrid (head of AV Program), Opus Arte and Telefónica Media. She received a Master’s Degree in Contemporary History from Universidad Complutense and also studied at University of Oviedo and Open University.

Karajan on tour

Last Friday, I was honoured to speak at efm (European Film Market) during Film Festival Berlin. I gave a speech on the topic ‘AI and Music: when algorithms are composing‘. I liked the vivid discussion on how Artificial Intelligence can be applied in the field of music. I’m looking forward to continuing this discussion during our #KarajanMusicTech conference on March 23rd in Salzburg!

Register for 2018

Please register for the conference now or get in touch with me if you are interested in featuring your company at our upcoming conference or in our ‘Alumni News’ secion. I would be delighted to take you on board.

Thank you!

Matthias Röder
Founder Karajan Music Tech Conference
+43 676 46 77 111 | matthias.roeder[at]



Karajan Music Tech Alumni News

With the Karajan Music Tech Conference around the corner, I thought it might be interesting to reach out to our alumni and seewhat they have been up to in the past year. Here are some exciting news, more to come in the following days.

The founders of HELLO STAGE, Bernhard Kerres and Bettina Mehne, have won the prestigious Association of British Orchestra’s Artist Manager of the Year Award for their book and online courses “Be Your Own Manager” as well as their work at HELLO STAGE.

2017 was a powerful year for HealthTunes. They released their new 2.0 engine in October 2017 and were validated and endorsed by two UCLA Medical departments (here and here). HealthTunes is also starting a Sensory Deprivation Study with AKH, Vienna.

2017 Karajan Music Tech moderator Jessica Lustig, Managing Director of 21C Media Group in New York, pictured with Afghan Women’s Orchestra “Zohra” at their debut during the closing ceremony of the World Economic Forum in Davos, January 2017: see here. Jessica is a consultant to the orchestra.

Alexander Rehding’s book Beethoven’s Symphony No. 9 (Oxford University Press) discusses the various roles the symphony plays in the digital age. Check it out here! Dr. Rehding is a professor of musicology at Harvard University and scientific adviser to the Karajan Institute’s research project.

The Holland Festival recently announced the programme for its 2018 edition, including several productions worth the attention of music & tech enthusiasts, such as Sight Machine by Trevor Paglen and the Kronos Quartet, the videogame-turned-live performance Oikospiel II: Heat Cantata by David Kanaga, and a preview of Colin Benders’s new Electro Symphonic Orchestra.

Music:Eyes has partnered with the Tonhalle Orchestra Zurich and the Music-Conservatory Zurich in an education project that culminates in two performances on March 18 in Zurich of Beethoven’s 4th Symphony with visualizations created by students on the Music:Eyes software.

Register for 2018

Please register for the conference now or get in touch with me if you are interested in featuring your company at our upcoming conference. I would be delighted to take you on board.

Thank you!

Matthias Röder
Founder Karajan Music Tech Conference
+43 676 46 77 111 | matthias.roeder[at]



Blockchain & Music Hackathon | First speakers announced

Great news! Blockchain Hackathon and first #KarajanMusicTech speakers announced

From doing the very first CD production ever to having the most modern recording studio in the world: Herbert von Karajan had always been a trailblazer when it comes to adapting new technologies.

Since it’s our mission to discover, develop and share future-enabling ideas at the intersection of music, society and tech, we should not miss the discussion about Blockchain technology and how it could potentially improve our lives.

The Eliette and Herbert von Karajan Institute, Open Music Initiative (MIT/Berklee College of Music) and Red Bull Media House are joining forces in a Blockchain Hackathon at the Karajan Music Tech Conference in Salzburg March 21-22. The hackathon will be hosted at Schloss Urstein (University of Applied Sciences Salzburg). Red Bull Media House is inviting hackers to take on their “Music Portfolio Challenge” to build a blockchain-based music micro-licensing platform.


More information about the hackathon can be found here. Tickets can be found here.

We are very excited that Martin Brem (Red Bull Media House), Panos Panay (Berklee College of Music) and George Howard (Open Music Initiative) will join us for the Blockhain panel discussion at #KarajanMusicTech on March 23rd.

Martin Brem started his musical career at a classical boys choir. Later, he was working as musician and singer. His most notable career steps include founding the content agency BIT (Bild & Text), being the Artist & Repertoire manager at IDE (Philip Morris) and taking on the Managing Director position for Columbia Records and Sony Classical. Joining Red Bull Media House in 2012, he now takes responsibility for the company’s global music rights.

Panos Panay founded the Berklee Institute for Creative Entrepreneurship. There, he is using the concepts of music thinking to teach and innovate. He also founded Sonicbids, a platform where bands can sell gigs and market themselves online. Panos is one of the founders of the Open Music Intitiative.

At GHStrategig, George Howard advises companies on how to integrate technology with strategy. He also cofounded Music Audience Exchange bringing brands and musical artists together. Prior, he worked in the field of independent music. At Berklee College of Music and Brown University, he is giving lessons in marketing, leadership, copyright law and entrepreneurship. By cofounding the Open Music Initiative, he helps creating a blockchain-based open protocol to identify musical rights owners and creators uniformly. Besides contributing frequently to the New York Times, he is also a columnist for Forbes.

I am very excited that we will be contributing to a more efficient and transparent music industry with this initiative. Our goal is to break down data silos in our industry and thereby help artists to get their royalties directly and with maximum transparency.

Please register for the conference now or get in touch with me if you are a startup and would like to apply for the innovation lab.

If you are interested in joining our hackathon as a partner or if you wish to contribute with data, APIs or brain power, please be in touch with me. I would be delighted to take you on board.

With kind wishes,

Matthias Röder
Founder Karajan Music Tech Conference


A Hack Day for Classical Music

Classical Music + Technology = Future

What happens when musicians and software developers try to move the boundaries of what is doable and create breakthrough technologies? At the Karajan-Institute, we believe that such a goal can only be reached when lots of brilliant minds work together. This is why we have started the Classical Music Hack Day series four years ago: to build a network of researchers, data scientists and musicologists, who are all interested in linking technology and creativity.

Today we are proud to partner with the Salzburg Univerity of Applied Sciences and the Mozarteum University to bring the 4th Classical Music Hack Day to Salzburg. The Hack Day is a separate event that will take place April 8 – 9 at Salzburg University of Applied Sciences. For more information, please visit the event website at:

Classical Music Hack Day Website


Q: What is hacking?

A: Here is what the “Internet User’s Glossary” (RFC 1392) from 1993 has to say:

      A person who delights in having an intimate understanding of the
      internal workings of a system, computers and computer networks in
      particular.  The term is often misused in a pejorative context,
      where "cracker" would be the correct term.  See also: cracker.


Q: Can I attend the Classical Music Hackathon?

A: Of course! Visitors can register for the presentation of hacks. If you are a musician, developer or scientist and would like to hack, register here.

Fretello: Practicing Guitar in the Digital Age

We are very proud to welcome a new Austrian startup to Karajan Music Tech! Fretello launched September 2016 and has since been featured both by Apple and Google.

With Fretello, students can learn guitar faster and more effectively. Based on musicological evidence and a well-proven didactic concept, Fretello creates practice routines that are tailored to students’ individual needs. The app listens to their practise sessions and adapts to students’ progress.

Come find out more about this amazing app in our Innovation Lab!